IO Interactive, the renowned developer behind the Hitman series, has just landed the highly coveted James Bond game project. The secret to their success? Their unique approach to mobile game development that emphasizes creativity and stealth over constant shooting.

Unlike other developers who might have approached the Bond franchise with a more action-oriented mindset, IO Interactive's expertise in creating engaging and immersive experiences through clever level design and multiple playstyles was a major factor in securing the project. As franchise director Jonathan Lacaille explained, "What tilted the table in our favour was the creative approach that you have in Hitman." This emphasis on creativity and stealth is exactly what sets IO Interactive apart from other developers.

When discussing the initial pitch to MGM, Lacaille revealed that one of the key selling points was the studio's ability to create a Bond experience that didn't rely solely on action. "It's not enough – but it's a good starting point," he said. "And for the licenser, it would help us prove to them that you can make video games without shooting every five minutes, right?" This approachability and willingness to experiment were key factors in securing the project.

In many ways, IO Interactive's mobile game development skills are perfectly suited to the James Bond franchise. By focusing on creativity and stealth rather than constant action, the studio has been able to create a unique and engaging experience that sets them apart from other developers.

For IO Interactive, this partnership is not only an opportunity to work with a beloved franchise but also a chance to showcase their skills in mobile game development. As Lacaille noted, "We had been doing Hitman for approximately 20 years around that time, and there was a wish from a lot of people in the studio to try something else." This desire to diversify and explore new creative avenues is exactly what sets IO Interactive apart.

As we look forward to the release of this highly anticipated game, it's clear that IO Interactive's mobile game development skills have played a major role in securing the James Bond franchise. With their unique approach to level design and emphasis on creativity and stealth, this partnership is set to be a game-changer for both parties involved.

Check out our list of upcoming video games of 2026 to see what else is on the horizon!