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Discover the secrets to unlocking rich mobile app feedback and turbocharging your revenue. In this comprehensive guide, we'll dive into eight survey types, each tied to a crucial milestone in the user journey. Get ready to uncover expert-crafted examples for every step, giving you a toolkit for capturing instant user insights that keep users coming back.

Onboarding Experience Surveys

Onboarding experience surveys give you a front-row seat to your new user's first impressions. Deploy these immediately after a user signs up or finishes your guided tutorial. Timing is everything - first-time users are fresh and brutally honest, making them the perfect audience for gathering feedback on ease of use, early hurdles, and any unmet expectations.

Here's why onboarding surveys are a game-changer: spot early confusion before it sours the relationship, show you care about making a good first impression, and gather feedback exactly when memories are sharpest. If you're not sure if your onboarding works, roll out these in-app surveys to find out what's working - and what's not - at the most critical stage.

5 Sample Questions

  • How easy was it to create your first account on a scale of 1-5?
  • Which, if any, part of the onboarding felt confusing or too long?
  • What prevented you from completing all setup steps today?
  • Compared with similar apps, how would you rate our onboarding?
  • What one thing could we add to make getting started simpler?

Implementing a streamlined onboarding process can elevate user retention rates by as much as 50%. With HeySurvey, creating an app survey that boosts user feedback and engagement has never been easier.

Creating Your First Survey

  1. Head over to HeySurvey and hit Create Survey.
  2. Choose to start with a template if you want a quick launch or pick an empty sheet if you're feeling adventurous.
  3. Give your survey a name that helps you identify it easily later on.
  4. Voilà - you're now inside the Survey Editor, ready to craft your questions.

Step 2: Add Questions

  • Click the big Add Question button at the top or between existing questions.
  • Select the question type you want, such as Choice, Scale, or Text, based on the kind of feedback you need.
  • Type in your question text - this is where you plug in your expert-written app survey questions.
  • Customize the options: set answers as required, add images, or even create branching logic to tailor the survey path per user response.

Step 3: Publish Your Survey

  1. Preview your survey to see how users will experience it.
  2. When you're happy with it, click Publish.
  3. Copy the shareable link to embed in your app or send to your users.
  4. Remember - to publish and collect responses, you'll need a HeySurvey account, but starting out requires no signup.

Bonus Steps

  • Apply Branding: Add your company logo and customize colors, fonts, or backgrounds using the Designer Sidebar.
  • Define Settings: Set start/end dates, limit the number of responses, or add a redirect URL after completion.
  • Skip Into Branches: Use advanced branching to direct users to different questions based on their previous answers.

Ready to create your first survey? Click the button below to launch a pre-built template and start collecting targeted mobile app feedback today!

Feature Adoption Surveys

Feature adoption surveys are your window into why users do - or don't - try key features. Send these after someone uses a cool new part of your app, or when they completely ignore it.

The goal? Learn exactly what's driving - or blocking - feature love. If your shiny new feature isn't catching on, you'll know why before it's too late.

5 Sample Questions

  • What motivated you to try [Feature X] today?
  • How satisfied are you with [Feature X] so far?
  • What nearly stopped you from using this feature?
  • Which alternative tool did you previously use for this task?
  • What would make you use [Feature X] more often?

Research indicates that, on average, only 6.4% of product features drive 80% of user engagement, highlighting the importance of understanding feature adoption.

In-App CSAT (Customer Satisfaction) Surveys

A quick CSAT survey inside your app is like giving users a magic button to instantly tell you, "Loved it!" or "Yikes, fix this!" Pop these up after your users complete an important task, like placing an order or uploading a file.

These bite-sized surveys are essential for benchmarking satisfaction trends over time, catching little annoyances before they become deal-breakers, and flagging product or service issues faster.